WORK SAMPLES
Client: Diznify
Purpose: To create illustrations and seamless patterns for placement on clothing, stickers and backpacks for sale. An accompanying marketing campaign helped engage audiences about Diznify's new Etsy shop to increase shop traffic and sales.
Design Process: The focus was on bright, whimsical illustrations that give an accurate representation of the most beloved drinks and holiday decor featured on Diznify's website. The accompanying marketing campaign, a printed giveaway of recipe cards, personally engaged Diznify's existing audience of recipe makers.
The campaign led to 800% increase in shop traffic and 250% increase in shop sales.